Happy Travels is a brand design created for a fictional wilderness travel company. This was the winning design for a SkillShare Competition entry. Inspired by travel blogs, wilderness adventures, and nomad adventure websites. The idea was to produce a very natural nomadic style design. With the aim to have inspired a carefree, open mind vision of travel portrayed in the brand design. From my inspiration of passports, handwritten postcards and travel journals. I created hand lettering, which incorporates lines referring to travelling by land, sea and air. You can see the subtle mark on the top of the ‘T’ as a plane in flight.
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